You knew this was going to happen, right? Max — the streaming service that houses the combined works of Warner Bros. and Discovery, including HBO and the TNT family — is increasing its prices again. (It last did so in early 2023, when it was still just HBO Max.)
Here’s the deal:
The Max plan that includes advertising remains at $10 a month, or $100 a year.
The new pricing goes into effect immediately for new subscriptions. Renewing subscriptions will get a 30-day heads up before the new pricing takes effect.
In its email announcing the price changes, Max didn’t offer a reasoning for the increase.